PORTFOLIO
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PORTFOLIO *
LIFESTYLE
NOTION
JOURNEE JOURNALS
APIRAS PICKLEBALL
BIDTIX
BEAUTY & STYLE
NUULY
RADIANCE BY JAY
SUNSHINE STUDIOS
FABLE & MANE
FOOD & BEVERAGE
PILLSBURY FUNFETTI
STRIPPAGGIO
LULU’S LIQUOR CAKES
MONDAY ZERO ALCOHOL SPIRITS
SEASONAL
SAVYLL BEVERAGE CO - NYE
LOOM & TABLE - THANKSGIVING
WEST & WILLOW - CHRISTMAS
SUNSHINE STUDIO - HALLOWEEN
LOCAL ATLANTA
WHISKEY BIRD
NAILBITERS BY MADY
SOUTHERN BELLE FARM
THE BOARDWALK
CASE STUDY - SUNSHINE STUDIOS
SUNSUINE STUDIOS IS A SMALL, ALABAMA-BASED JEWELRY BUSINESS. OVER THE COURSE OF THREE MONTHS, WE PRODUCED SEVEN ENGAGING 15-60 SECOND VIDEOS FOR THEIR BRAND. WHILE WE WERE PROVIDED WITH INITIAL CONCEPTS, WE HAD THE CREATIVE FREEDOM TO CRAFT THE SCRIPTS AND SHOT LISTS. EACH VIDEO WAS STRATEGICALLY SHARED ON THEIR INSTAGRAM PLATFORM TO ENHANCE BRAND VISIBILITY AND ENGAGE THEIR AUDIENCE.
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WHILE THE CLIENT PROVIDED INITIAL CONCEPTS, WE TOOK FULL CREATIVE OWNERSHIP, CRAFTING COMPELLING SCRIPTS AND DETAILED SHOT LISTS. THE CONTENT WAS STRATEGICALLY ALIGNED WITH SEASONAL TRENDS AND SYNCHRONIZED WITH KEY PRODUCT LAUNCHES, ENSURING IT RESONATED WITH THE TARGET AUDIENCE AT THE RIGHT TIME. AS THE CAMPAIGN PROGRESSED, WE REFINED OUR APPROACH BASED ON AUDIENCE INSIGHTS, CONTINUOUSLY OPTIMIZING CREATIVE ELEMENTS FOR MAXIMUM IMPACT. BY LEVERAGING INSTAGRAM’S VISUAL-FIRST PLATFORM, WE ENHANCED BRAND VISIBILITY, FOSTERED COMMUNITY ENGAGEMENT, AND ELEVATED THE BRAND’S DIGITAL PRESENCE.
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AT THE TIME OF WRITING THIS, THE VIDEOS HAVE GARNERED NEARLY 10,000 VIEWS COMBINED, SIGNIFICANTLY EXPANDING THE BRAND'S REACH ON INSTAGRAM. THIS INCREASED VISIBILITY HAS HELPED TO ATTRACT NEW FOLLOWERS AND DRIVE AWARENESS OF SUNSUINE STUDIOS’ PRODUCTS.